Born from fire. Built for everyone.

93 Proof | Aged 5 Years | $75

93 Proof | Aged 5 Years | $75

Buy now

The playbook burned with the house.

The playbook burned with the house.

On December 30th, 2021, the Marshall Fire took everything.

My home in Boulder County. Every photo. Every bottle I was saving for a special occasion. Gone.

But from those ashes came something unexpected: connection. I met a friend who helped make White Label Spirits a reality.

That burned corner on our label? It's not cute design. It's December 30th, 2021. It's a nod to what we lost and a wink to the silver lining.

While most whiskey brands obsess over dusty heritage and exclusive traditions, I'm making spirits for people who actually want to enjoy them. Premium quality without the pretense. For everyone, not exclusivity for the few.

Every bottle supports Marshall Fire recovery. Because giving a damn isn't a marketing campaign—it's just who we are.

Buy now

Buy now

HOw its made

Crafted in partnership with Ironton Distillery

Crafted in partnership with Ironton Distillery

Here's what my friends have to say.

Here's what my friends have to say.

I simply cannot find another whiskey that is this smooth and has such impeccable character. It will forever be my favorite.

man in green crew neck shirt and black hat

Bought bottle #1

Brandon W

For me, easy to drink counts. This hits the spot. Again, and again, and again.

man in green crew neck shirt and black hat

Brian S

If I'm being honest, I could drink this everyday. It's a problem that I'm not trying to solve.

man in green crew neck shirt and black hat

Fleetwood M

It's available.

Join the movement

It's available.

Want to get some White Label? Share your email address and someone will reach out in a couple of days.

Local? Visit Ironton Distillery off Empire Rd to buy a bottle today!